Archive for June, 2021

The impact of Fairtrade on living standards in cocoa growing areas of Cote d’Ivoire

Photo: Ivorian cocoa farmer Rosine Bekoin inspects her crop

Last summer’s campaign asking Nestle to Keep KitKat Fairtrade gave us an opportunity to connect directly with some of the cocoa farming communities in Cote d’Ivoire who will be affected by the decision to buy cocoa on Rainforest Alliance rather than  Fairtrade terms.

In our conversations the RICE network were very clear that Fairtrade really is the best, most impactful system, based on their conversations with the farmers and workers, but it’s always nice to have evidence for these claims. So we were pleased to see this study from academics from the Universities of Goettingen and Bonn, The abstract is reproduced here, and if you click the link at the bottom you can read the full study and conclusions.

Fairtrade certification has recently gained in importance for various export crops produced in developing countries. One of Fairtrade’s main objectives is to improve the social conditions of smallholder farmers. Previous research showed that Fairtrade has positive effects on farmers’ sales prices and incomes in many situations.
However, more detailed analysis of the effects on food security and other dimensions of household living standard is rare. Here, we use data from a survey of cocoa farmers in Cote ˆ d’Ivoire to analyze how Fairtrade certification affects aggregate household consumption expenditures and the consumption of specific types of consumer goods and services. We also differentiate between poor and non-poor households. Regression models with instrumental variables suggest that Fairtrade increases aggregate consumption expenditures by 9% on average. For poor households, the effect is even larger (14%). These effects are driven by increases in non-food expenditures. We do not find significant effects on food consumption and dietary diversity. In poor households, Fairtrade primarily increases spending on other basic needs such as housing and clothing, whereas in non-poor households positive effects on education and transportation expenditures are found. We conclude that Fairtrade improves farm household living standards, but not food security.  

FT positive effect HH income – Global Food Security 2021

Posted on June 22nd, 2021 by Fairtrade Yorkshire News

Fair Trade and Local Farming – new report

WFTO Europe has been working on a project to see how the fair trade principles can be used to support local farmers in Europe.

This is the report they have produced:


Posted on June 7th, 2021 by Fairtrade Yorkshire News

You can help fund Bruce Crowther MBE’s new book

Photo © Johnny Bean (

As well as being the father of the Fair Trade Towns movement, Bruce Crowther is a great friend of Fairtrade Yorkshire. As part of our Fairtrade Connections festival he was in conversation with Kirklees Libraries Writer in Residence, Christina Longden talking about his approach to writing about his long life in campaigning.

You can watch the conversation here 

At the time we suggested that Bruce should crowdfund the publication of the book, and we’re delighted that he has decided to do it. He plans to launch the book on Monday 22 November – the 20th anniversary of the date Garstang started the whole Fair Trade Towns movement.

But before that he has until 30 June to raise £1,900 in order to publish the book and get it out there. So now you can be part of the project and help Bruce reach his target of £1,900 to print and publish “Not in my lifetime – a campaigner’s journal” by donating to the Kickstarter. There’s a range of rewards for those who pledge and any money left over will be donated to good causes with a fair trade theme.

Click here to Pledge now

Posted on June 1st, 2021 by Fairtrade Yorkshire News